Saturday, 17 September 2011

A music video analysis

Rhianna- Whats my name

The music video whats my name is set in a city, one that looks quite poor. It starts off showing the busyness and fast city. There is yellow cabs in the establishing shot which shoes they are in America.

It is showing Rihanna and Drake doing day to day things such as things normal people would do. This makes them seem more down to earth and helps us to relate to them. She also does washing up which a star would not usually do.

In the first section Rhianna walks into a shop. She is wearing extravagant with bright red hair. This makes her stand out in the grey looking shop.

Rihanna dances throughout the video which is very popular for r&b videos. Which implies she is a fun person.
There is a lot of camera techniques;

  • Establishing shot
  • Close up
  • Extreme close up
  • Panning
Between each section they cut to the next and the cutting rate seems to be quite quick as the song is quite up beat. 

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